Galerija podova is the first specialized retail chain of flooring stores in Serbia, Montenegro, and Bosnia and Herzegovina. It consists of 46 retail stores with an extensive offer of rugs, parquet, laminates, carpets, vinyls, ceramics, and a vast array of additional products of the world's leading brands. This project was started in 2001 by Sintelon from Bačka Palanka.

Today, we can present the complete floors assortment for apartments, houses, and business offices, which we reached by increasing the number and size of our stores, expanding and improving the assortment, offering excellent service and post-sale activities to consumers and constantly promoting special offers to all our clients.

Our leading position on the market was gained due to a successful implementation of different business strategies, focused on answering customers' demands, introduction of new trends, constant improvement of product quality, and assortment expansion. This development process was closely followed by modernization of retail sales sector, realized though our continuous effort in implementing advanced business solutions in all retail chain structures, from SINTELON direct factory outlets to the biggest specialized chain of retail stores of GALERIJA PODOVA.

Mission

Our mission statement is creating full satisfaction and loyalty of our buyers and consumers through understanding and support of our customers' needs and demands in order to realize long-term professional relationships though a network of specially designed activities and supporting customer services. We consider these to be a healthy basis for increasing business profitability which is the main prerequisite for further expansion of our production line, stimulation of market growth, and professional advancement of our employees and shareholders.

Vision

In its very structure, Galerija podova is a modern marketing channel established as the leading regional retail chain of stores specialized in sales of floors and complementary products for decoration of living and work space. An efficient distribution system, good market coverage, and high-profile customer service give an added value to our wide assortment of high-quality traditional and modern products and product materials. Being passionate about providing our clients with best-suited solutions and delivering maximum results, we have created a widely recognizable brand to help us obtain our ultimate goal of satisfying our customers' every need and securing customer loyalty.

Strategy

Business strategy is focused on strong expansion of its retail sales system through strengthening and modernization of its structures, combined with detailed application of individual solutions and constant improvement of the retail sales concept.

Consolidation of proprietary retail sales system implies the expansion of business formats through an increase in per store floor space in big city centres indicating marked gravitation potential. The advantages of large, spacious retail stores are most clearly seen in better-developed logistic infrastructure, lower transportation costs (full-track), and availability of all standard and supplementary products.